- Clear Main Navigation: Seven clearly defined topic areas guide visitors directly to the content they need.
- Scalable Information Architecture: Designed to accommodate over 1,000 tips, our architecture ensures hundreds of articles remain easily discoverable.
- Powerful Search & Filtering: Features like full-text search, breadcrumbs, and topic tags help users quickly find relevant content.
- Accessible Design: Skip links, high-contrast color schemes, and a public accessibility statement demonstrate our commitment to an inclusive user experience.
For over a decade, we've had the honor of partnering with the "Wir leben nachhaltig" project, which has since become the definitive online resource for anyone seeking a more sustainable lifestyle. From the very beginning, we provided technical implementation, and during the most recent major relaunch, we had the privilege of leading both the conceptualization and design.
Our Key Focus for the Redesign
- Modular Content Blocks: Flexibly display content like "lifehacks," seasonal specials, and partner teasers to keep the site fresh and dynamic.
- Multimedia Integration & Social Sharing: Videos, slideshows, and social share buttons make content more engaging and significantly increase its reach.
- Community Engagement: Features like newsletters, polls, and interactive campaigns invite dialogue and build a loyal community.
Why the Content Resonates
the articles are written by experts and regularly updated, yet they retain a personal, relatable tone. This unique approach ensures every tip is not only easy to follow but also immediately actionable. It’s this commitment to practical, engaging content that has made "Wir leben nachhaltig" the leading sustainability platform in Austria.
For us, the long-term collaboration with Christa Ruspeckhofer and her exceptional team is a project truly close to our hearts. Over more than a decade, we’ve had the privilege of demonstrating how thoughtful UX design and a clear structure can make sustainable content truly visible and impactful. We look forward to many more years of building this legacy together.
Christoph Gardowsky, Contentreactor GmbH
Future Outlook
The platform continues to evolve, and we are excited to contribute our ideas, code, and design to its future. We look forward to helping "Wir leben nachhaltig" continue to inspire people to make their daily lives greener, one step at a time.